Tag Archives: redefining journalism

The future of news: In the driver’s seat

The fall of many once stalwart news organizations like the Boston Globe has sparked a panicky sense of urgency around finding models to sustain journalism into the future. But we don’t think clearly when we’re panicking. If we did, we’d be talking less to other journalists and more to people like Eric.

I’m attending a small conclave at Duke University this week put together to explore new models for nonprofit media. I may be the least seasoned of all the luminaries invited (Len Downie from the Washington Post; Chuck Lewis, founder of Center for Public Integrity; MinnPost founder Joel Kramer, and more). I was reflecting on what I could contribute in the car service ride from the airport to the hotel when Eric, the driver, asked me about the state of journalism.

Eric is probably 64 or 65 and possesses a nimble, curious mind. He seems perfectly content in a job that allows him to learn, 15 minutes at a time, from academics, students and the odd journalist riding in the back of his minivan. I shared my boilerplate on the future of news (we have to try lots of things, who knows what the industry’s going to look like, etc.) and then asked him for his take. I know when to shut up and listen. And I wasn’t disappointed.

Eric is an avid news consumer. He reads the Christian Science Monitor and listens to the BBC and NPR (which means he likes what he hears on his local radio station WUNC, and thinks of it all as NPR). He thought for a moment and said, “I like NPR, and if anything I want more of it.” More of what? I asked. Well, you know, he said, “What I find exciting is I guess what you’d call interactivity.” He found it amazing that people like himself, average people who know things, are now able to share with a wider audience.

In this environment, if the media don’t open up, he said (and I paraphrase), there’s a tendency to feel like you’re the smartest one in the room, and that nobody else has anything to offer. Right on.

In simple, homespun logic Eric captured what I’ve seeking to express in five years of building the Public Insight Network, and a year at Stanford thinking about the next generation of that project. “What you’re doing,” he said, “is the only answer I’ve heard that could work.”

I’ve been to a dozen or more journalism conferences, each trying in its own way to address the changes rocking journalism. But not a single one of them has welcomed in the very people we are meant to be serving. People like Eric. So this week it’s my job to make sure Eric has a seat at the table.

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towards a new journalism

how can we utilize the best tools of the Internet age to make journalism more effective?

that’s the central question i’ll be asking over the next year while i’m a knight fellow at stanford.

here’s the basic premise: the dawn of the digital/information age has turned a great deal of what we call news into a commodity by giving us the ability to check out and aggregate stories from dozens of publications at once. what we realize when we see the same stories told essentially the same way time and time again is that what we call journalism, the profession we once considered such a bastion of independent thought and analysis and penetrating observations, is often very ad hoc in its judgments, impulsively and frequently (but not always) pointlessly adversarial, at times surprisingly incurious and less interested in truth than in something we now call false objectivity.

then consider, against this set of problems, that the technology, tools and social innovations of our age enable us to simultaneously gather and makes sense of info from many sources, to engage with and to learn from thousands of people, and to shine lights into the darkest corners of our world.

i think this helps clarify a bit what’s roiling the fourth estate these days. but i’m far less concerned with the problems (since the market seems to be dealing with those rather efficiently) than i am with the opportunities and the solutions.

toward what end? to create a journalism that seeks self-actualization above all, that makes extraordinary connections, creates trust and understanding, and breaks down the barriers of culture and groupthink to arrive at simple truths that help us make better decisions. that means investigations, enterprise, adventurous reporting. in other words, nothing less than the best of old journalism making the most of new tools.

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